Thule beer brewed with our pure Icelandic water. The nicest beer in the world. Thule has a medium bitter flavor with a pleasant tang of hops, leaving a subtle aftertaste. Light gold in color, it is modeled like Viking on the Pilsner tradition. Alcohol content 5.0% Thule was rated third of 514 beers tasted by the Danish Beer-Lovers' Association (Dansk ølnyderforening) in 1998. Its quality, the tasters reported, "came as a nice surprise." Thule is the second-most sold beer at ÁTVR (Iceland's state alcohol monopoly stores) after Viking, and by far the most popular bottled beer sold in Iceland.